Roots AI branding
Школа медленного мышления skullы позволит прикоснуться к утерянным знаниям и научиться мыслить также как и великие вершины. Skullы — это камни в голове, которые думают.
Перефразирование темы
Roots — бренд деревянных украшений, которые сохраняют мудрость и могущество природы
Для генерации логотипа я использовала Krea, использовав данное изображение в качестве стиля. С помощью сайта whatfontis нашла шрифты
промт: Logo for a wood accessories brand named «roots». The core concept is a visual metaphor merging a tree’s growth rings with a sound wave, symbolizing ancestral voices and preserved history. Style: minimalist, elegant, monochrome, single continuous line forming concentric circles. The circles should have the organic, uneven shape of an audio waveform, not perfect geometric circles. Scandinavian minimalism, thin delicate lines, vector art, on a plain light background. No gradients, no shadows. The typography for «roots» is a thin, lowercase, geometric sans-serif font, placed below the icon.
Для определения цветовой палитры я сгенерировала в Krea изображение дубовой коры (материал изделий). Далее с помощью Adobe Color вытащила цвета
промт: Macro photograph of the rugged, scaly bark of an old oak tree. Extreme close-up, hyper-detailed, showcasing the deep fissures, textured patterns, and rough, layered plates of the bark. Professional nature photography, shot with natural raking sunlight that highlights the dramatic textures and creates deep shadows. Shallow depth of field, sharp focus on the intricate details, rich natural colors from silver-grey to dark brown. Photorealistic, tactile quality, studio lighting quality in natural environment --style raw
Продукт и пространство
Все изображения генерировались в Krea. После я добавляла логотип в Photoshop для более целостного восприятия бренда.
промт: A minimalist, elegant wooden ring made of light wood. The focus is on the polished end grain of the ring, which resembles a tree’s growth rings. The rings are delicate and have the organic, uneven shape of a sound wave, not perfect circles. Scandinavian minimalism, clean design, hyper-detailed macro shot, natural wood texture, soft lighting, plain light background. --style raw
Я взяла стиль Minimalist architecture. Качество изображений улучшено в Ai Nero
промт: interior design of a minimalist luxury store for a wood accessories brand «rooots». The centerpiece is a vast, architectural feature wall made of vertical light wood slats of varying lengths. The polished end grains of these slats form a giant, continuous artistic interpretation of tree growth rings that subtly transform into the organic shape of a sound wave, spanning the entire wall. Scandinavian minimalism and wabi-sabi aesthetic. Materials: light oak, polished concrete, matte black metal. Clean, spacious interior with minimalist glass display cases and warm, focused spotlighting. The atmosphere is serene, exclusive, and tactile. Photorealistic, soft natural lighting, wide-angle shot, tonal palette --ar 16:9 --style raw
Key Visual и носители
Основная метафора — годичные кольца деревьев, поэтому в дизайне превалируют круглые неровные формы. В Krea я настроила стиль генерации изображений с помощью референсов, добавив логотип в качестве примера. После я добавляла логотип в Photoshop для более целостного восприятия бренда.
промт: luxury advertising poster for a high-end wood accessories brand named «roots», featuring an extreme close-up of a minimalist wooden ring. The focus is on the intricate, natural tree rings texture on the end grain, which subtly morph into the organic shape of a sound wave, symbolizing «The Sound of Your Roots». hyper-detailed, photorealistic, capturing the fine wood grain and craftsmanship. Soft, elegant studio lighting with subtle chiaroscuro, creating a sense of depth and luxury. Clean, minimalist background in a muted neutral tone. The slogan «The Sound of Your Roots» is placed elegantly in a thin, serif font. Style evokes exclusivity, heritage, and timeless beauty, tonal, high-end product photography --ar 2:3 --style raw
В качестве референса я выбрала кольцо, для передачи текстур и форм. Я также редактировала логотип в Photoshop для более целостного восприятия бренда.
промт: luxury advertising poster for a high-end wood accessories brand named «roots», featuring an extreme close-up of a minimalist wooden ring. The focus is on the intricate, natural tree rings texture on the end grain, which subtly morph into the organic shape of a sound wave, symbolizing «The Sound of Your Roots». hyper-detailed, photorealistic, capturing the fine wood grain and craftsmanship. Soft, elegant studio lighting with subtle chiaroscuro, creating a sense of depth and luxury. Clean, minimalist background in a muted neutral tone. The slogan «The Sound of Your Roots» is placed elegantly in a thin, serif font. Style evokes exclusivity, heritage, and timeless beauty, tonal, high-end product photography --ar 2:3 --style raw
Носители плакатов сгенерированы и автоматически вставлены в Nano Banana.
промт: A medium close-up shot of a vertical luxury advertising poster for the «rooots» brand, mounted on a weathered modernist building wall with textured stone or stucco. There are the poster in the photo. A pedestrian is walking past the poster, their figure artistically motion-blurred due to a slow shutter speed, creating a dynamic contrast with the static, elegant poster. Professional photography, natural daylight, cinematic, candid street style. The focus is sharp on the poster, emphasizing its «Sound of Your Roots» slogan and wooden ring detail. Shot on a 50 mm lens, vertical composition, evocative atmosphere --ar 16:9 --style raw
Мокап сгенерирован в Krea, стиль — Hyperrealistic Charcoal P. Логотип отредактировала в Photoshop, улучшила качество в Ai Nero.
промт: Professional flat lay photography of luxury brand identity stationery for «rooots». The set includes: 1) A minimalist notebook with a debossed logo on a textured cream paper cover, 2) An elegant wooden pen placed neatly next to a «rooots» wooden ring, 3) A business card on thick, textured cardstock with subtle letterpress printing, 4) A kraft paper envelope with a debossed logo. Clean, pure white background. Soft, directional lighting creating subtle shadows and highlighting the exquisite texture of paper and wood. Top-down view, hyper-detailed, commercial product photography, style of Apple --style raw
Нейросети
https://chat.deepseek.com/ (помощь в написании промтов) https://www.perplexity.ai/ (помощь в написании промтов) https://www.krea.ai/ (генерация изображений) https://aistudio.google.com/prompts/new_chat Nano Banana (генерация изображений) https://ai.nero.com/image-upscaler (улучшение изображений)
