Sodamelity. Применение генеративных нейросетей в айдентике
Мой предыдущий проект был основан на концепции метавселенной, я создала линейку вкусов газировки под названием «Sodamelity», где Melity — представляет собой VR программу для детей от моего мета бренда, где был придуман свой маскот. Линейка состоит из трех вкусов: апельсин, лайм и голубика. Газировка рассчитана на целевую аудиторию детей и подростков.
Ребрендинг с помощью AI
Для создания этого проекта я поработала с тремя нейросетями: Recraft, Ideogram и Midjourney. Для поиска шрифтов я использовала Google Fonts. Главным концептом для промтов являлось сохранить яркость и красочность выбранного исходного проекта, а также сделать упор на использование маскота. Некоторые запросы создавала с помощью ChatGPT.
Логотип
/imagine prompt: create a logo for sodamelity soda brand in style which reflects modern and trends in the digital and meta universe
/imagine prompt: a logo for company of soda for children and teenagers in a meta style with a mascot of the soda melity company
Шрифт
Продукт
/imagine prompt: soda packaging for children and teenagers in cheerful meta style with a sodamelity mascot on orange background
/imagine prompt: soda packaging for children and teenagers in colofrul playful meta style with a sodamelity mascot on orange background
/imagine prompt: soda packaging for children and teenagers in meta style with a sodamelity mascot underwater funny and colorful packaging advertising view
/imagine prompt: soda in a bright pink package for children and teenagers in colorful and funny style with a sodamelity mascot advertising view the logo is decorated by two cartoon characters creating an atmosphere full of cuteness and playfulness the background color has a soft pastel tone it creates a cheerful mood and conveys joy
Носители
/imagine prompt: create a mockup for printed Sodamelity materials in aspect ratio 4:3 using previously generated Sodamelity images and images I attached earlier as references
/imagine prompt: generate a colorful style stickers for the Sodamelity soda brand with blue, purple and orange colors
/imagine prompt: create a mockup: a seven year old girl in a blue hoodie on a white background with a colorful Sodamelity logo using blue, purple and orange colors +постобработка в фотошопе
Постеры
/imagine prompt: a poster about Sodamelity soda in the city center on a large billboard in the daytime on a sunny day a bright and colorful billboard selling soda water for children and teenagers
/imagine prompt: a large billboard in the city center advertising Sodamelity soda the billboard is bright and colorful with a background of a sunny day the billboard is selling soda water specifically for children and teenagers
/imagine prompt: a daytime shot of a large billboard in the city center with a poster about Sodamelity soda the billboard is bright and colorful with the text «Sodamelity Soda: The Taste of Summer!» the background is a sunny day with blue skies and fluffy white clouds
/imagine prompt: create posters in environment for Sodamelity children’s brand of soda using these photos as reference create photo in 4:3 aspect ratio
Пространство
/imagine prompt: an office where a bright light with a cozy and creative atmosphere with a loft-style interior using light furniture with a design of soda for children and teenagers with a mascot of the sodamelity company
/imagine prompt: an office with a design of soda for children and teenagers in it looks like a children’s playroom or a children’s room in the office a table with colorful drawings and stickers of soda cans in an office space with toys of the sodamelity company
Инструменты
