ENSO Collection

The YULIAWAVE brand’s inspiration for the fall-winter collection FW 2024-2025 was Japan: its cultural code, contrasts of life, philosophy of minimalism and recognizable aesthetics of the products. The name ENSO comes from the Japanese symbol of balance of the same name — the sacred circle. Its meaning was the leitmotif of the entire collection, reflected in harmonious, verified silhouettes, monochrome palette and a single rounded shape in the cut. The collection was presented at a show-display in the Multimedia Art Museum. The event opened with a performance by a native Japanese woman on a traditional instrument koto. The models' appearances took place to live music performed by drums. The sound was provided by a group, where the drums were played by a Japanese musician playing personally brought two-hundred-year-old taiko.