Veronika Kirichenkocurated byFedor Abroskin
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izdoma
Longread translated automatically
Izdoma is my mom’s brand, who really loved sewing and wanted to make more of it than just a hobby.
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Colors taken from childhood
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It was very important for me to get into my childhood memories to fill the brand with nostalgic meanings while preserving the seriousness of the brand. That’s what I want to remember. I’ve been writing my thoughts down a lot, and so I made a pokebook with a little essay about my mom.
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Dimensions of the Carnet
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It’s a memory pocket.
I used house silk to put a lobe on a seed of tissue.
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Tissue samples
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Launch line
More projects in identity & branding
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