The international student HSE CREATIVE OPEN online competition on the basis of HSE ART AND DESIGN SCHOOL
The goal of the competition is to gather original ideas and spectacular projects in all areas of design, contemporary art and fashion on one platform and to gain the attention of the creative community to the development of jobs in the industry.
Students from any university, regardless of the location they are based at, can participate in the competition.
MALLOW. Yogurt. by Ekaterina Minchenok
About the nomination
Packaging is more than just a means of transporting and storing a product, it’s also a conceptual extension. It should not only catch attention or provide information, but also represent the product, extend its meaning and content, and meet the current needs of the target audience.
We expect interesting, thoughtful, and bold projects from competition participants that will enhance the product’s success.
You can submit real or imaginary projects to participate.
The competition does not accept works created for religious or political organizations.
Terms and requirements
• The work must be submitted as a longread published on the competition platform.
• It must contain an A4-sized vertical cover. The role of the project cover is extremely important, since it is the «face» of the work, representing it in the competition nomination. Please approach the cover design responsibly.
• The project must have a title.
•The project must contain a description of the concept, no more than 800 characters.
•The presentation must provide a clear understanding of the concept.
• It must show packaging visualizations (4 or more images).
Evaluation criteria
• Accuracy and novelty of the project concept
• Professional technical implementation
• Logical and compelling presentation
Competition stages
October 31 — start date to upload projects on the platform
April 15 — project submission deadline
The prizes
I place 50 000 rubles II place 30 000 rubles III place 20 000 rubles
Do you want to participate in the competition? We prepared a guide on working with the platform that will help you create an account and upload your project
References
Wet Head by Sofya Vychuzhanina
Degree programmes
HSE ART AND DESIGN SCHOOL offers the Communication Design, offering undergraduate, graduate, and continuing education programs. A project-based approach to learning, professional digital portfolio development, experienced instructors, and exposure to real-world creative industries enable our graduates to become international award-winning employees of successful companies and studios, and highly skilled professionals in design, fashion, contemporary art, photography, theater, programming, game design, media, advertising, film, animation, sound art, and visual effects.
Learn more about the Communication Design program.
Contact us
HSE ART AND DESIGN SCHOOL Moscow, Malaya Pionerskaya st., 12 creativeopen@hsedesign.ru Get in touch with the event coordinators